Design That Works - A Blog by Steve Mitchell

PhotoWalk Winners

If you are at all familiar with Scott Kelby (NAPP, Kelby Training, Photoshop TV, Layers Magazine etc., etc.) you’ve probably heard about the World Wide PhotoWalk he held this past weekend. I followed it intently even though I was unable to participate.  It strikes me that nothing could be more inspiring than to walk with other passionate photographers as a group and actively share that passion.  The next best thing is to peruse these winning shots from the event. Inspiring! Makes me want to go on a photo walk of my own.

The Wind and the Pitch

I love to work on graphic themes that are incongruous with the company and service they are promoting. This baseball themed logo I designed last year promoted a fantasy baseball event played on Palm Treos. Participants gathered at an actual baseball stadium and played their fantasy game based on players in the actual game. Fun stuff. So what business sponsored the event? An IT services company. And why not? If you’re going to pitch your services why not let your potential customers have a blast while its happening?

Redesigning the Stop Sign

Wait!  I think I know this client.  You too?  Yeah I thought so.

Better Black and White

Improving your black and white photos is anything but black and white. If you’ve tried to find good techniques for doing this you know they are as numerous as the pixels in your image. So add this tutorial to your list, but don’t rush, its a good one and worth learning.

Sean Duggan on Black and White | Layers Magazine.

Classic Seth Godin

Blast From the Past

I’m always heartened to see logos I designed years ago still in use and viable. I received a sales flyer in the mail the other day with this logo prominently displayed on an ad and some coupons. I’m not pleased just because I designed it, but because the classic look still pleases me aesthetically, works well with their business, and has stood the test of time. This one was designed by me in 1985 (yeah, I’m that old). It wouldn’t win any design awards but its “design that works” supporting a reputable local brand. I’m happy this one is hanging in there and that this local family business and brand has survived these past 23 years.

Adobe TV

Adobe TV

Very impressive site with the promise of lots of useful content. Love the interface too.

From their April 9th press release:
“Adobe TV is the online video source for anyone with wants to see how Adobe tools are being used to create stunning work,” said Bob Donlon, executive producer for Adobe TV. “It brings together experts from Adobe and the creative community to inspire and teach how to get the most from the software that is empowering the delivery of high-impact print, online, video and mobile communications. It’s also the perfect showcase for Adobe’s broadcast video technologies in action.”
Adobe TV

Borders Under a Minute

Nice little tutorial for creating quick photo edges. A very flexible technique.

Borders Under a Minute | Effects Photography Tutorials Videos | Planet Photoshop

Start Clean, Sta-Clean

Thats the slogan of a small local pool cleaning business I recently designed this logo for. Its also a good axiom for design. There aren’t enough smart, clean, brand identities with good visual impact in the small local business sector. While working on assignments for large companies is cool and profitable, its always fun to bring a little more graphic sophistication to a traditionally image-poor segment of the business world.

Aqua Sta Clean Logo

Turning Slow Time Into Go Time

Good article from How Design online. Many of these freelance tips I’ve used and found effective.

http://www.howdesign.com/article/SlowTime/